Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
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Here's hoping that the writers and producers made some progress over the long holiday weekend. Much of Hollywood is here in Park City at the Sundance film festival, where I've been since Thursday. But one person, one of the most powerful men in Hollywood, is notably absent--super agent Bryan Lourd, co-chairman of talent agency giant, CAA (Creative Artists Agency).
A front row ticket at a U2 concert can easily run you hundreds of dollars. But starting tomorrow night, with a movie premiering here at Sundance, you'll be able to get a front row view for the cost of a movie ticket. A ticket to "U2-3D," the first ever digital live action 3D film, shot over months of the band touring in South America.
I'm here in Park City at the Wasach Brew pub at the top of Main Street, where CNBC has set up a mini studio of sorts. All the d-girls and boys (that's Hollywood-speak for "development executives") are running around in their furry boots and jeans looking to find the next big director among the four films they see a day.
News crossed the wires last night: The DGA just announced it's made a tentative deal with the producers associations, the AMPTP. They've been in meetings since last Monday and it seemed clear they wanted to find a compromise. Though the DGA's contract doesn't expire until June 30, they wanted to get negotiations moving and everyone back to work.
If you have a high definition DVD player you surely spent hours trying to figure out whether to buy HD DVD or Blu-ray. Or maybe like me you don't have a player to go with your HD TV because it was too confusing and the fear of being left with a Beta player too high.
"American Idol" returns to the airwaves tonight, kicking off its seventh season. Though dropping viewership numbers last year raised concerns about the future health of the franchise, thanks to the writers' strike eliminating most of the competition, Idol is expected to be more popular and more profitable than ever.
Good news for those who want their scripted TV shows back on air: The Directors Guild met all weekend long with the Producers Association, the AMPTP, and it sounds like they might be pretty close to a finding a compromise, which could prompt the writers to make a deal.
The Friday before the Golden Globes awards show Los Angeles is usually hopping: limos ferrying celebs to gifting suites and restaurants packed with eager stars and their reassuring agents and publicists. But this year, it's pretty dead and you'll have no problem getting a dinner reservation Saturday night.
Economic concerns are making Wall Street nervous about the media sector. Today analysts at Goldman Sachs and Sanford Bernstein issued negative reports on the broad media sector. GS's Anthony Noto reduced estimates across communications, media and entertainment sectors.
Yet another sign of the convergence of content and technology: For the first time, a cable company CEO made a keynote speech at CES. This morning, Comcast spacer chief Brian Roberts announced a new strategy, calling it Comcast 3.0.
Sony's rigorous plan unveiled this week to turn the company's fortunes around appears to have convinced markets and analysts.
Netflix says a former executive collected kickbacks from vendors he helped connect to the streaming video company.
In the digital era, there's not much left to prop up DVDs, aside from Redbox kiosks.
Traditional publishing on printed media continues to see a decline, according to a top executive at a global information services provider.
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