Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
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The "Mouse" is fighting Joe Camel and coming out against the tobacco industry. Just moments ago Disney CEO Bob Iger announced the company's new commitment to remove cigarette smoking from future Disney branded films. Disney made this news public not in Hollywood, but on the national stage of Congress. Iger declaring his company's new commitment in a letter to House Rep. Ed Markey (D-Mass), who last month held a hearing on smoking in the media, asking media companies to join the anti-smoking effort.
Sam Zell fought for and won the Tribune acquisition with a whopping $8.2 billion dollar deal. But now, a day ahead of Tribune's quarterly earnings report it looks like Zell might have gotten a bad deal--less than he bargained for, if we're talking revenue. Now he has about a month in which he can still back out of the deal, which would send this buyout target back into bidding chaos. And then there's the issue of whether shareholders will approve the takeover at the upcoming August 21 shareholder meeting.
Today, the Bancroft family is meeting in Boston to discuss Rupert Murdoch's Dow Jones bid, which the DJ board recently signed off on. The family is gathering at the Hilton Hotel in downtown Boston--starting with a lunch at one pm, and then meetings scheduled until 8p, ET. They're getting briefed by the family lawyer Michael Elefante about the details of the takeover bid, then they'll have time to raise concerns and ask questions.
I'm blogging from a Barnes and Noble which is readying for Harry Potter's final book going on sale at midnight. Handmade, full-size "magic" brooms are hanging from the ceiling and anxious Potter fans are rereading the past books in line for wristbands for tonight's pre-Potter party. This book is a pricey 35 dollars, five dollars more than the last book's listed price, and it's going to make several companies very, very happy.
A new musical, called "The Street" about Wall Street is having a sneak peak next week in lower Manhattan and opening in the Midtown International Theater festival. The press materials say "stock shorts, long odds, undercover moles and a misanthropic metrosexual all collide." Wall Street worked as subject matter for the movie "Wall Street" as well as some other fantastic street-themed films including "Boiler Room" and "American Psycho" (well, that's the worst part of that culture).
Social networking isn't enough. Now there's a new online technology called "social broadcasting". A company called Now Live (nowlive.com) allows you to host an Internet based interactive talk show. Using a regular phone line--Google Talk, or Skype--you can broadcast (or simulcast) a talk show or conversation over the Internet--depending on who's doing the talking. And, all the other Now Live users you invite in can share pictures and video as well. I suppose it's like a super high-end version of video conferencing.
Sumner Redstone thinks he'll live forever. Last fall on CNBC's "Conversations with Michael Eisner" when Eisner asked what his succession plan was, he said he'd live forever. If Thursday's news is any indication he was serious! It's been widely reported--first in Fortune and then also immediately in The Wall Street Journal, that Sumner and Shari Redstone had a huge falling out and that Shari would be stepping down from Viacom's board--presumably trading her stake in Viacom and CBS for full ownership of National Amusements, the theater chain which she currently runs and also has a stake in.
While millions eagerly await this Friday's night release of the seventh and final Harry Potter book, photos of what appear to be the book's pages are circulating on the web. It's unclear if the leaked book is the real thing. But, I say that all this talk of leaking and piracy will NOT hurt the hallowed book's release.
Ever what happens behind the scenes at high-powered events like the Allen & Co. Media conference in Sun Valley? We caught Google co-founder Sergey Brin behind a huge Canon camera questioning the paparazzi about their gear. Always curious, he wanted to know about camera settings and lenses. And he admitted that his favorite photography subject is the paparazzi itself, showing off some of his shots taken through trees.
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