Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
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I'm here at the Media and Money conference, hosted by Nielsen and Dow Jones. Michael Eisner is speaking on the future of content, and about running his investment firm, the Tornante Company. But here's what else he said. He thinks the Hollywood writers are misguided and they shouldn't have gone out on strike: "This is a stupid strike."
The Writers Guild is marching on, as it's day three of the strike. But they're not alone, as the top three Democratic presidential candidates are coming out in favor of labor. This is not the first time the party has supported workers, but one might argue Hollywood writers are the least blue collar of any guild.
The biggest names in media are at the Pierre Hotel in midtown Manhattan for private equity firm Quadrangle's 'Four Square' conference. The event is closed to the press but I got my hands on an agenda and am spending the afternoon outside the hotel.
Here's the video of my report today about Democratic presidential candidate Barack Obama coming out in support of the Hollywood writer's strike. Take a listen.
The Writers Guild contract expired at midnight--though there's no strike just yet, it is NOT looking good. The rhetoric last night was so angry and stubborn on both sides, I'm predicting a strike by mid-week next week. The WGA says the producers association "refused to continue to bargain until we agree that the hated DVD formula be extended to Internet downloads." HATED? Ouch.
The writers strike all comes down to money, but how much is really at stake? Right now the writers get 4 cents for every DVD sold and they want to increase that to 8 cents. The 4 cents formula is old, based on VHS, which used to be very expensive to produce. So back in the mid 80s the writers and producers agreed to give writers 1.5% of 20% of DVD revenues (assuming production costs were about 80%).
I'm in front of the Writers Guild headquarters in Los Angeles and right now the leadership of the guild is meeting to ratify to decision to strike and to plan the details of exactly when writers should walk of the job. At the Writers Guild meeting at the LA Convention Center last night, 3,000 writers rallied to push a strike forward and it became clear that this WGA leadership means business.
In the entertainment industry, the idea of being green is very, very cool. You can't go two feet without seeing a Prius--they're even becoming the limo-of-choice for the Oscars. I myself bought a Prius in May and I love it. Not only is it eco-friendly, but it's also incredibly convenient. Not having to fill up that often saves a ton of money, and all that time wasted at the gas station. Tons of time.
Tomorrow's going to be a big day for the telecom and cable industries. The FCC is expected to strike down exclusive contracts between cable TV providers and apartment building owners. This will end the practice that kept competitors from offering their services to residents.
NBC Universal and News Corp's HULU.COM finally launches after six months, plenty of delays, name-calling, and mocking. The joint venture between NBC Universal and News Corp's Fox was announced in March, conceived as a media company-controlled way to distribute a broad range of professionally created content--a viable alternative to YouTube.
Amazon launching its third wave of original pilots: three half-hour comedies and two hour-long dramas with big names attached.
Time Warner Cable is experiencing multiple outages nationwide, the company said on Wednesday, but did not specify the nature of the problem.
This is why a breakthrough TV product from Apple has not emerged, according to Walter Isaacson, "Steve Jobs" biographer.
After moving up a month and switching to a weekday evening, the Primetime Emmy awards drew less viewers than previous years.
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