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Holiday spending is in full swing - with online shoppers spending nearly $12B so far this season and U.S. November same-store sales up 1.8%. But all that money isn't helping the stocks. After a run-up--retailers remain under pressure--down 1.25% last week. What should investors buy and sell? On CNBC’s “Morning Call” Erin Burnett asked Goldman Sachs Retail Analyst-Adrianne Shapira.
Shapira is upbeat about the sector. She says fashion seems good, consolidation is positive and the customer is engaged.
According to Shapira--Goldman likes Federated Department Stores [FD
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]headed into the holiday season. Federated is undergoing a strong turnaround- she likes the strong sales at the Macy's stores. For investors who can stay in the stock for 2-3 years, Federated is a very compelling opportunity.
One of Goldman's other buys is Wal-Mart [WMT
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]. The compelling reason is limited downside. She says expectations and numbers are getting washed out.
Shapira also said they could have challenging holiday season so Target [TGT
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] could be better short term investment--but in the long term Wal-Mart looks good.
Goldman has a sell on Dillard's [DDS
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]- in large part due to Federated's strength.
Analyst disclosure: Shapira owns shares of Dillards, Federated, Target, and Wal-Mart.






