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Bob Iger, chief executive at Walt Disney [DIS
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] said the company is focusing on making improvements to its already strong film businesses, with an emphasis on animated movies.
In an interview with CNBC, Iger said the studios' strategy is quality over quantity. "It's not about how many movies you make but how good they are," Iger said. "We're focused on strengthening animation at the company, which is why we bought Pixar last year."
On Wednesday, Disney said its first-quarter earnings more than doubled from a year earlier, driven in part by DVD sales of "Pirates of the Caribbean: Dead Man's Chest" and "Cars."
Iger said the integration of Pixar was "seamless and incredibly successful." Disney closed the $6 billion deal last May.
"That becomes very important to the company's future, not just in fiscal 2007 but hopefully in decades to come," said Iger.
The Anaheim, Calif.-based entertainment and media giant has enjoyed strong earnings growth and a rebound in stock price since Robert Iger took over as chief executive in late 2005.
Iger implemented an aggressive program to expand the company's global reach, revitalize its animation division and push the boundaries of digital distribution.
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