Cashing In On Cupid
By: Annalisa Burgos
Annalisa Burgos
A sweet treat for investors.
Here is an idea of how Valentine's Day stacks up:
* It accounts for a third of holiday sales of all cut flowers, more than any other holiday. Some 189 million stems of roses are sold.
* It's the second largest greeting card holiday behind Christmas with estimated sales at $2.6 billion in 2007.
* About $2 billion is spent on candy, with 36 million boxes of chocolate sold.
* About 8 billion conversation hearts will be produced this year.
Americans will spend almost $17 billion to celebrate Valentine's Day, on flowers, cards, jewelry and more. Some businesses, such as Godiva Chocolatier, are institutions in the Valentine’s market. In a CNBC.com video interview, President Jim Goldman talks about why chocolate continues to be a perennial favorite.
