Corporate America has a new addiction moving through the top ranks, reports CNBC's Darren Rovell.
It is a low-tech game known as BrickBreaker, a simple game resembling arcade classics Arkanoid or Breakout, which first debuted on Atari systems 30 years ago, and it's part of the standard software bundle for the BlackBerry handheld device.
The BlackBerry -- colloquially called the "CrackBerry" for its own allegedly addictive qualities -- is the ubiquitious digital device from Canada's Research in Motion, which connects people to their e-mail addresses far faster than most smart phones. And that's where the problem starts, according to systems engineer Sean Michael Whipkey, a frequent contributor to Gamersinfo.net.
Whipkey told "Squawk Box" that just as every PC that ran Microsoft Windows boasted Solitaire -- the salvation of deskbound keypad pounders -- so too do most BlackBerrys have a built-in Brickbreaker game, right on the little gadget's "desktop." He reviews the game as "very basic," even "annoying."
So why does The Wall Street Journal report that so many C-level executives are hooked? Whipkey paraphrases Mt. Everest scaler Sir Edmund Hilary: " 'Cause it's there!" The player-writer said that another Brickbreaker advantage -- or perhaps disadvantage? -- is that its inclusion means "you don't have to be worried that your IT department" will spot you searching for, and downloading, a game from the Internet.