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Blockbuster may Buy Movielink: WSJ
By: Reuters | 01 Mar 2007 | 04:05 AM ET
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Movie-rental company Blockbuster [BBI  Loading...      ()   ] is in advanced talks to acquire Movielink, an online movie-downloading company owned by the major Hollywood studios, the Wall Street Journal said on Thursday, citing people familiar with the matter.

The price was said to be less than $50 million in cash and stock but the deal would give Blockbuster a quick way into the online downloads business and bring much-needed marketing muscle to Movielink's efforts to increase market share now that big players like Apple's [AAPL  Loading...      ()   ] iTunes and Wal-Mart Stores [WMT  Loading...      ()   ] have jumped into the fray, the paper said.

Movielink is owned by a joint venture of Metro-Goldwyn-Mayer Studios, Paramount Pictures, Sony Pictures Entertainment, Universal Studios and Warner Bros.

No one at Blockbuster or Movielink could immediately be reached for comment.

(c) Reuters 2007. All rights reserved. Republication or redistribution of Reuters content, including by caching, framing or similar means, is expressly prohibited without the prior written consent of Reuters. Reuters and the Reuters sphere logo are registered trademarks and trademarks of the Reuters group of companies around the world.
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