Target's March Same Store Sales Rose 12%, But Decline Seen in April
Discount retailer Target said that it expects sales at its stores open at least a year to decline 2% to 4% in April due to the earlier timing of Easter.
Easter fell on April 8 this year compared with April 16 last year, so sales of Easter-related items came largely during the company's March sales period, which ended on April 7.
Earlier, Target said that same-store sales rose 12% in March, in line with its expectations, driven by the earlier Easter holiday. Target also said it still expects same-store sales for March and April combined to be up 4% to 6% from a year earlier.