Independent research published today by CNBC, the leading business and financial news channel, proves the value of strategic branded content for advertisers. The research shows that strategic branded content significantly drives advertising recall, message delivery and brand engagement amongst its audience. » Read more
CNBC, first in business worldwide, today announced a new global commercial agreement with Qatar Airways, the national carrier of the State of Qatar. The sponsorship and advertising deal, which begins this month and continues until February 2010, will run globally across CNBC’s networks in EMEA, Asia and the US. » Read more
CNBC, First in business worldwide, together with MINICK, a pioneer of interactive mobile applications, today announced the launch of CNBC’s SMS alert service to provide European stock market updates and financial news summaries to the UK market. » Read more
CEOs at this year’s World Economic Forum Annual Meeting, voted conclusively today that regulators, multilateral institutions and governments have key roles to play in getting out of the current financial crisis. » Read more
CNBC, the leading business and financial TV channel, today announced the launch of a new dedicated Olympics segment that will air in its UK business and money programme Strictly Money. » Read more
CNBC has announced that the Lifetime Achievement Award for the CNBC European Business Leaders Awards (EBLA) 2009 will be presented to Peter Brabeck-Letmathe, Chairman of Nestlé S.A. » Read more