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It's amazing the power you posses when you know a secret--apparently no matter how trivial.
To add a little fun to our series on America's Top States for Business, we've been unveiling our Top Five daily on CNBC's Power Lunch. Not only have we been keeping the identity of the states secret from our viewers until the last minute; there is only a small circle of people within CNBC who know where we will be each day.
Journalists are curious by nature, so not knowing has given some people outside the circle absolute fits! Some have been bordering on resentful when we won't tell them. Others try to trick it out of me ("So, Scott," they say nonchalantly, "Where are you going tomorrow?"). And while the trick hasn't worked--yet, the fact is that people in our business are lousy at keeping secrets. We're all about getting information out, not hiding it. So on Tuesday, as I was building up the suspense to the big moment--Where will we be today?--a well-meaning but overeager person in the control room flashed a graphic on the screen "LIVE, ATLANTA, GA". Oh, well.
Today, we are in Utah, our number three state, where we plan to interview two members of the state's first family of business, the Huntsmans. Jon Huntsman, Jr., is the governor. His father, Jon Huntsman, Sr., one of the nation's wealthiest individuals, is presiding over a bidding war for the company he founded, Huntsman Chemical.
Hopefully you didn't find out about it too soon!
- Bernard and Ruth Madoff's personal possessions will be auctioned this weekend. Click ahead to see.
- US real estate prices have fallen dramatically, but some places are still doing well. See the best-performing zip codes this year.
- An Italian cashmere maker aims to make profits while creating ideal conditions for his workers.
- Just in time for the holidays, the Triumph company of Japan offers the latest innovation in women’s undergarments.
- The real result of health care reform will be bloated government and higher deficits, says Larry Kudlow.
- Vote and suggest your own, and remember--there's a fine line between a hero and a zero.












