GO
Loading...

Premiere Plans to Rraise Bundesliga Broadcast Prices by 30%: Report

Premiere plans to increase the price subscribers pay to watch Bundesliga soccer matches by a third if it regains the right to broadcast the matches in Germany, Sueddeutsche Zeitung reported, citing industry sources.

The Bundesliga programme package will cost 19.90 euros a month, considerably more than the 14.90 euros subscribers pay at Arena, which currently holds the live television broadcasting rights for the matches, the newspaper said.

A spokesman for Premiere declined to comment on the matter.

The German Federal Cartel Office is expected to make a decision next week that will end a three-month dispute with Premiere and Arena, it said.

Premiere in April stopped selling Arena due to an investigation by the Cartel Office, which had concerns over a deal by which Premiere earlier this year obtained rights to distribute and market Bundesliga matches via satellite.

Premiere had agreed to give Arena a 16.7% stake in the company in exchange for non-exclusive satellite marketing rights.

But according to recent reports, Arena may now sublicense its TV broadcasting rights to Premiere and discontinue its soccer channel to end the Cartel Office investigation.

Featured

Contact U.S. News

  • CNBC NEWSLETTERS

    Get the best of CNBC in your inbox

    › Learn More

Don't Miss

U.S. Video