Skip navigation
MOST POPULAR RELATED TAGS
  • TOPICS
  • SECTORS
  • COMPANIES
Media Money Video Gallery
The most highly anticipated video game of the year will be released at midnight, with CNBC's Julia Boorstin; Tony Gikas,...
Call of Duty, Activision Blizzard's latest video game, is already breaking pre-sale records. Matthew Jacob, of Majestic,...
MEDIA MONEY INDEX
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...

MEDIA MONEY VIDEO GALLERY

» More

Current DateTime: 02:53:36 09 Nov 2009
LinksList Documentid: 31765984
Expiration DateTime: 11/9/2009 2:54:04 PM

RSS FEED

» Help

Current DateTime: 02:53:37 09 Nov 2009
LinksList Documentid: 31625651

Media Money

Text Size
Sep.28
8:52 AM ET
Friday, 28 Sep 2007
BET's Johnson 'Drives' Into New Business (Cars)

AP

The founder of BET, Robert L. Johnson, just announced he's going into a new business-- one that has very little to do with his media background. He's going to be buying and operating car dealerships in the southern and Midwest regions of the country, partnering with the McLarty-Landers Automotive Group.

What's the deal? The auto group has experience selling cars, and I'd guess that Johnson brings experience in marketing and branding. And this isn't Johnson's first business venture outside entertainment--he also owns the NBC team, the Charlotte Bobcats.

I was watching Johnson's last start up when he was looking for financing--he partnered with Harvey Weinstein to start a new film company called 'Our Stories Films', focusing on urban and African-American audiences. When I was at the Allen & Co. media conference in Sun Valley, Idaho, the two were pitching the new studio upstart, handing out pamphlets with info. But I hear now that they had a hard time getting off the ground. The first film "Who's Your Caddy?" came out in July, but I haven't heard about the company's next film. Certainly a different business model than auto sales!

Questions?  Comments? 

© 2009 CNBC, Inc. All Rights Reserved

Tools:
PrintEmailAdd This share icon
  • digg share
ADD COMMENTS
Remaining characters


Current DateTime: 01:37:41 09 Nov 2009
LinksList Documentid: 29778428

Current DateTime: 08:52:06 09 Nov 2009
LinksList Documentid: 29779196

Current DateTime: 12:21:54 09 Nov 2009
LinksList Documentid: 29779199

Current DateTime: 08:52:07 09 Nov 2009
LinksList Documentid: 29779198
  Data is a real-time snapshot  *Data is delayed at least 15 minutes
Global Business and Financial News, Stock Quotes, and Market Data and Analysis

© 2009 CNBC, Inc.  All Rights Reserved.
A Division of NBC Universal
Thomson ReutersThomson Reuters