Sports Biz Video Gallery
The trucking industry is feeling fuel price pressures, and Tavio Headley, of the American Trucking Association, discusse...
A sports museum is coming to the financial district, thanks to Blackrock co-founder and president Robert Kapito. CNBC's ...
More Videosdarren rovell's sports index
- "Major League Eating: The Game" Now On Wii (And No Calories)
- Papa John's Gets Pizza Price Wrong -- Way Wrong
- When Is Michelle Wie Done?
- Check Out The "Coolest" Sponsorship Around
- Under Armour And Nike: What's The Difference When Exec Sells?
- Kobe's Marketing Mojo Returns
- Wachovia's Golf Tourney Promotion: I'll Stick With My Bank
- UPS In Derby Winner's Circle With Big Brown
- Big Brown Has Big Insurance Policy
- Maria Sharapova "Serves Up" A Problem For WTA Over Ad
- "Major League Eating: The Game" Now On Wii (And No Calories)
- Market 360: The Best and Worst of the Week for US Equities, Commodities, Currencies, and More
- Your First Move For Monday May 12th
- Web Extra: 3 Trades For Week Ahead
- Surprise Friday: Guess The Guest!
- Lightning Round OT: Fluor, Aqua America and More
- Cramer: AIG Chief Must Go
- The Fast Money Misfires – Friday May 9th
- Pops & Drops: Sprint, Tesoro...
- How Cramer Missed a Double
- IPOs in the City: Prada Vs. Ferragamo
- Sprint's Quarterly Loss Widens, Revenue Falls
- MBIA Swings to Huge Loss of $2.4 Billion
- Ford May Scrap Mercury Rather than Revive It
- HSBC Earnings, Bad Debts Rise
- Morgan Stanley Raises $4 Billion for Infrastructure
- Inflation, Housing Data Lead Busy Economic Week
- Energy Stocks, HSBC Lead Markets Higher
- European Shares Set to Open Mixed
- China's Yuan Breaches 7.0 vs Dollar on Strong CPI
Font size:
Nov.16
9:50 AM ET
Friday, 16 Nov 2007
Friday Night Lights: The Real Life Version
Posted By:Darren Rovell
Topics:Endorsements | Television | Media | Marketing | Advertising | Sports
Sectors:Media
Companies:Under Armour Inc
 |
CNBC.com |
We went to Southlake to experience the embodiment of what it means to live in a "Friday Night Lights" town: the $15 million football stadium, the $125 a year season tickets (there were only four home games) and the jerseys with Under Armour [UARM
Loading...
(%)
] logos on them.
Questions? Comments?
© 2008 CNBC, Inc. All Rights Reserved
Del.icio.us
Digg ItPermalink:
/id/21834863
MORE FROM CNBC
Data is a real-time snapshot *Data is delayed at least 15 minutes