Growth On Display?
Is there still money to be made from online display advertising? Jon Najarian reveals which companies he thinks are poised to benefit.
JP Morgan is predicting online spending could reach $10 billion in 2009, says Najarian. That’s a 20% pop from where it is now. I think the biggest beneficiary will probably be Google but Yahoo is my trade, he says.
I think it’s Yahoo! which stands to gain the most -- as much as 30% -- if ad spending picks up Najarian explains.
Yahoo! is a widow-maker Jeff Macke counters. They can’t get out of their own way.
Digital River is worth a look, adds Guy Adami.
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Trader disclosure: On Jan 3, 2008, the following stocks and commodities mentioned or intended to be mentioned on CNBC’s Fast Money were owned by the Fast Money traders; Macke Owns (INTC), (YHOO); Seymour Owns (F), (MER), (MSFT), (MBI), (INTC); Seygem Asset Managemetn Owns (SSL), (TTM), (CTCM), Gazprom; Gazprom Is On Pink Sheets In The U.S. But Trades On The Exchange in London; Jon Najarian Owns (AGU), (C), (DE), (GS), (MON), (MOS), (MRO), (POT), (GOOG), (YHOO), (VCLK), (DRIV), (SLB), (UBS), (USB), (IM), (N), (NEM), (MOO), (AG), (NYX), (NDAQ); Jon Najarian Is Short (PNRA), (SFLY), (TSO), (VLO), (YRCW); NBC Universal Is The Parent Company Of CNBC