
Matt Westover (MoGo)
I love this product. It’s sexy and smart. The timing for it is perfect as I read recently that laptop sales will outpace desktop sales for the first time ever. And best of all, the MoGo has an edge (competitive advantage) in the market place. It really is one-of-a-kind. I liked Matt’s MoGo when I met him on the show and I liked him even more after seeing his pitch on the show last night. It looks like the powers that be liked him as well. The only advice I would offer is to beware of the knockoffs. It is critical to establish yourself as THE leader in the industry early in the game. Matt and MoGo are strapped onto the rocket ship of success and already blasting off. Way to run the ball into the end zone and spike it, Matt.
Kristian Rauhala (H2O Audio)
What more can I say about this guy? He's a true American dream. It starts with him living in Finland with a love of water sports. He watches people on TV surfing and decides he needs to move to California to express his passion for water sports. But he does not stop there because he then finds a way to earn a living from it. Fast forward a few years and here he is at CES and about to be on the shelves of Radio Shack. Last time I checked, the key to having a successful and happy life is do what you love and then find a way to get paid for it. Kristian is going to get paid big time.
My criticisms for Kristian on the show were that he was almost too focused on his purpose. He wanted his product to be for water sport enthusiast like him. Well, it is… but it could and should also be for any activity that involves water, after all not everyone is able to surf or scuba dive; but I am pretty sure everyone likes to take a shower, sit in a hot tub or take a bath. My point is I wanted to see Kristian open his mind to the bigger picture of possibilities in the market place. After all, why work 20 hours a day to make 5 million when you can work the same hours and make 50 million?
The message I wanted him to grasp is that there are two types of songs. The first is the one the band loves to play and the second is the one the world loves to hear and will pay you to play. Most of the time, the two songs are not the same. In very rare situations they are, and that is when true magic can and will happen.
Kristian, your product is great, the market loves it so be sure you listen to what the market is telling you. This way, you can not only change the way people experience music but also amass tremendous wealth along the way. You got your shot with Radio Shack. You did not listen to what he was telling you but your product is so great, it sold itself. So you won this battle and are going to the next level and that is fantastic. But please, take this lesson with you and as you grow your business make sure you take the time to listen to what the market is telling you.
- Doug
Questions? Comments?

