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Road Rules
Road Rules Video Gallery
Investing can be confusing. Luckily, Cramer has mapped out some road rules for all you Home Gamers trying to navigate the jungle that is Wall Street. Think of it as "Mad Money 101" –- some fundamental advice to keep in mind as you play the market. Whether you're a first time investor or a seasoned financier, it's always good to remember the basics.
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When the Fed drops interest rates, retail usually wins, Cramer said. So he’s been recommending the sector since the central bank’s 75 basis-point cut. But investors need to be selective.

Phillips-Van Heusen [PVH  Loading...      ()   ] is priced for “the death of the consumer,” Cramer declared, but thanks to rate cuts and Washington’s stimulus package, that consumer might not be so dead after all. The stock’s down a massive 30% since Cramer recommended it Sept. 5, but now might be a better time to give PVH a look, he said.

PVH beat its third-quarter expectations, raised year-end guidance and predicted earnings per share would grow 12% to 16%. The problem, though, CEO Emanuel Chirico told Cramer today, is “we’re dealing with a consumer right now that is a little bit slower than it was before.”

The chief executive admits that cost pressures are up a bit, and so are inventories by about 5%, but PVH is coming into 2008 lean and healthy for the most part, Chirico said.

“The stock is too cheap,” Cramer said. “I think it’s worth buying ahead of the stimulus cuts.”

He also likes Liz Claiborne [LIZ  Loading...      ()   ] for a trade, Jones Apparel [JNY  Loading...      ()   ] for its execution, and VF Corp. [VFC  Loading...      ()   ] he’s been a fan of for some time.

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