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Super Bowl Business

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  • Big Deals on Big-Screen TVs for Super Bowl Sunday Friday, 25 Jan 2013 | 12:43 PM ET
    Consumers shop for televisions in Walmart.

    The days leading up to Super Bowl Sunday on February 3 are traditionally the best time of year to snag a deal on a super-sized set.

  • New York Giants Take Wall Street--Watch the Video Tuesday, 5 Feb 2008 | 12:09 PM ET

    The New York giants continued to celebrate their Super Bowl victory by making their way down to Wall Street, where the city is holding a tickertape parade.

  • College Sweetheart Beats Brazilian Model Monday, 4 Feb 2008 | 3:33 PM ET

    Well, well, I guess that answers that. The greatest team of all time isn't the New England Patriots. The greatest quarterback of all time isn't Tom Brady. And THE football family of all time has to be the Archie Manning family. Two NFL quarterbacks for sons. Two Super Bowl starting quarterbacks. Two winners. Two MVPs.

  • Super Bowl XLII--The Financial Winners Monday, 4 Feb 2008 | 3:00 PM ET

    Eli Manning: He's going to get a shot at becoming a big-time endorser. Can he do it? What companies will try to sign him? He's now put himself in the position to get deals. The 1972 Dolphins: The Reebok ad wasn't their last hurrah after all. The revenue stream that comes every year to the likes of Bob Griese, Larry Czonka and Mercury Morris is still alive and well.

  • Super Bowl Ad Game: Audi Roars, Hyundai Stalls Monday, 4 Feb 2008 | 2:08 PM ET

    Yes, the game was incredible. So good, you could argue that, for once, the Super Bowl commercials took a back seat to the game. But for two automakers, Audi and Hyundai, the big game was big chance to show off two big models. Audi's spot for the new R8 ran early in game and played off the famous scene in "The Godfather"...

  • Super Bowl Was Second Most-Watched Broadcast Ever Monday, 4 Feb 2008 | 10:37 AM ET
    New York Giants quarterback Eli Manning (10) celebrates after his 13-yard touchdown pass to Plaxico Burress in the fourth quarter of the Super Bowl XLII football game against the New England Patriots at University of Phoenix Stadium on Sunday, Feb. 3, 2008 in Glendale, Ariz. (AP Photo/Julie Jacobson)

    The New York Giants' thrilling win over the New England Patriots was the most-watched Super Bowl ever, with 97.5 million viewers, Nielsen Media Research said Monday.

  • Trader Euphoria: Giants; China Stocks; Airlines Monday, 4 Feb 2008 | 10:23 AM ET

    Floor traders are in a great mood after the Giants win! President Bush acknowledging a weaker economy will lead to higher deficits. Looking for budget deficit to double to $410 billion. What's up with China? Shanghai Composite up 8% overnight. And: Airlines looking up.

Sports Business