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Super Bowl Business

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  • Carli Lloyd of the United States reacts in the first half after scoring a goal against Japan in the FIFA Women's World Cup Canada 2015 Final at BC Place Stadium on July 5, 2015, in Vancouver, British Columbia.

    Even with their World Cup win, U.S. women's soccer players will have a tough time converting it into financial gains.

  • USA v Japan: Final - FIFA Women's World Cup 2015

    The Americans won the match 5-2 to clinch the title for the first time, with Carli Lloyd scoring three of her team's goals.

  • Andy Murray returns a shot during the Wimbledon Lawn Tennis Championship

    Novak Djokovic is the bookmakers' favorite to win Wimbledon this year, but Andy Murray could be the winner for brands looking for a marketing boost.