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Feb.01
2:37 PM ET
Auto Sales Numbers: They Really Lived "Down" To Expectations
Posted By:Phil LeBeau
Topics:Japan | Economy (U.S.) | Economy (Global) | Automobile Industry
Sectors:Automobiles and Parts
Companies:Toyota Motor Corporation | General Motors Corp | Ford Motor Company
 |
CNBC.com |
GM [ Loading... ()
] up 2.6 percent
Ford [F Loading... ()
Toyota [TM Loading... ()
You get the idea. The consumer has officially said, "Not now."
How bad is it for the automakers? Ford expects the January sales rate to be in the 15 million range. By comparison, we ended last year with industry sales at just over 16 million. The automakers, and dealers, expect a rebound in the second half of the year. And right now, that's so far down the road, there's no reason to say their expectations are wrong.
In the meantime, these are chilly days for dealers.
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