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Feb.12
2:33 PM ET
Tuesday, 12 Feb 2008
SI Swimsuit Issue - Do Blondes Have More Fun?
Posted By:Ariel Nelson
Topics:Sports | Dow Jones Industrial Average | Stock Market
Companies:Time Warner Inc
On a whim and based on Darren Rovell's interview with Sports Illustrated Covergirl
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Source: Sports Illustrated |
44 covers from 1964 until now:
- 21 Blonde covers (including this year's) — average annual return of Dow 11.6%, S&P 12.5%
- 19 Brunette covers — average annual return of Dow 2.2%, S&P 2.3%
- 3 covers with multiple models of varied hair color
- 1 cover with a redhead (or so it appears)
When I shared these findings with Darren, he pointed out that the models' nationality also has an interesting result. According to Bespoke Investment Group, since 1978 the S&P has returned an average 13.9% when an American is on the cover versus a 7.2% average return when a model from another country is on the cover. (http://bespokeinvest.typepad.com/bespoke/2008/02/2008-swimsuit-i.html)
Between the Giants and Marisa Miller, are we in for a good year after all?
© 2008 CNBC.com
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