1 - FIGURE OUT WHAT MONEY MEANS TO YOU
- In order to make more, you need to take a really long, hard look at: a) why you want it, b) what you’re willing to do to get it, and c) how you relate to it.
- Our family, past experiences, and pre-conceived notions play an important role here.
2 - LAY OUT WHAT YOU’RE WORTH
-This is a tough one for people to answer objectively, but an absolute necessity if you want to earn more.
- Our worth is a combination of tangible assets (i.e., degree, rolodex health) & intangible
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- We tend to undervalue our money-making skills due to not having a solid sense of confidence & not understanding what our value is in the marketplace.
3 - INVESTIGATE WHAT’S OUT THERE
- It’s then your responsibility to get out there and figure out who’s buying, what they’re buying, and at what price.
- This stage is part reality-check.
4 - NAME YOUR PRICE
- Actually stating a dollar figure is the single most uncomfortable thing for the majority of people to do.
- Based upon your assessment of what you’re worth and what the market will bare, you’re job is to come up with a number that you can not only live with but feels slightly (but thrillingly) out of range.
- You need to leave room for negotiation.
- The truth is, you’ll never get what you don’t ask for.
5—MAKE THE MATCH
- It’s your job to make the match crystal clear in the mind of your buyer.
- The final stage of making the match has striking similarities to the romantic courting process.



