Skip navigation
Text Size
Jun.17
9:56 AM ET
Tuesday, 17 Jun 2008
Brokerage Stocks: Go Long

For the first time since it went public in 1994, Lehman Brothers has posted a quarterly loss.  But Morningstar's Ryan Lentell doesn't want that to sour you on buying brokerage shares.

"Short-term, you're not going to be doubling your money," he admitted to CNBC.  "They're an investment that you're going to be holding for a long period of time."

But what about their current woes?

"If you revert back six years, you had the same arguments going on," he said.  "It ended up being a tremendous buying opportunity; I think you're going to have these periods, time after time, with the investment banks."

Recommendations:

What of perennial favorite Goldman Sachs [GS  Loading...      ()   ]?

"Long-term...Goldman's probably the best set-up firm," he said.  "It's the most pricey, and the market realizes that...I think it's undervalued today, but I think you can get some better values in some of its competitors."

Competitors such as Morgan Stanley [MS  Loading...      ()   ] and Merrill Lynch [MER  Loading...      ()   ].

"I think they're both at a little bit greater discount to their fair values than I would put Goldman," he said.

  Disclosures:

Neither Lentell, his family, nor his firm own any shares of, or have business relationships with, Goldman Sachs, Morgan Stanley, or Merrill Lynch.

Disclaimer

© 2008 CNBC.com

Permalink: /id/25190877

HOME  |  NEWS  |  MARKETS  |  EARNINGS  |  INVESTING  |  VIDEO  |  CNBC TV  |  CNBC PLUS  |  CNBC MOBILE  |  CNBC HD+
About CNBC   |   Site Map   |   Privacy Policy   |   Terms of Service   |   Advertise   |   Help   |   Feedback   |   Video Reprints
  Data is a real-time snapshot   *Data is delayed at least 15 minutes

Global Business and Financial News, Stock Quotes, and Market Data and Analysis