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Darren Rovell brings you his unique take on the business of sports: a multi-billion dollar global industry and obsession full of personalities and products. On Sports Biz, Darren will give you his up-to-date take on everything from salaries to endorsement deals to marketing and promotions, trades and tirades – in short, everything that makes sports so exciting.

Readers Vote: Bob Sheppard Forever

Published: Thursday, 17 Jul 2008 | 3:49 PM ET

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By: Darren Rovell
Sports Business Reporter

When I wrote about a company's capability to record Yankees announcer Bob Sheppard's voice and essentially make him the team's announcer in perpetuity, I wasn't sure what the reaction would be.

I knew that Sheppard was well loved, but I thought that many fans would find it weird if there announcer wasn't in the stadium or was still pronouncing rookies names despite having passed away.

The topic triggered a polar reaction, as I received e-mail completely supporting it, while others said that the idea was creepy.

For official purposes, this blog is saying that Sheppard's voice should live on forever. With more than 300 votes in, two of every three (68 percent) readers said that Sheppard's voice should live on forever.

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Topics:Media | Sports

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