Sandra Yancey's A-List

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Appreciate your customers (and tell them over and over)

Admit your mistakes (apologize and make it right –this is the one time you want to eat the cost and maybe even then-some)

Acquire advocates and ambassadors (your next customer can come from a non-customer)

Action (be bold, honor your brilliance and be first to market –if you don’t fully believe in you, why should anyone else?)
Assume the position (People want to be lead and associated with winners … you must be consistent in your message but refine your melody and rhythm to keep your customers inspired)

For more great tips from Sandra on Customer Service, click here!