Chris Blum says "discipline" is the key to making money in this market.
Blum is the CIO of the Behavioral Finance Team at JPMorgan Asset Management, and his decisions shape the actions of a vast range of Morgan funds -- including the Intrepid Value Fund, rated five stars by Morningstar.
"As human beings, we're emotional -- particularly when it comes to decision-making in the market," Blum told CNBC.
"But if you can discipline yourself, you can make a lot of money."
The CIO recommended holding off from commodities just now, expecting more downward pressure into the near future.
But, he says, "there's a great deal of opportunity in financials."
Financials in the News:
- Lehman Bros.
(Story: Lehman Selling Assets!)
(Story: Wachovia to Buy Back Auction-Rate Debt)
- HOLDRs Regional Bank
- KBW Bank ETF
- PowerShares Dynamic Banking
Disclosure information was not available for Blum or his fund.