Tech Check
MOST SHARED
- Private Homebuilders: Dead Men Walking
- Pauley Perrette's Southern Bakery a Hit in Manhattan
- Stocks at Lows, 34 Italian Banks Downgraded
- GE Holds Dividend Steady; Fourth-Quarter Hike Seen
- US Trade Deficit Swells to $48.8 Billion on China Gap
- Confusing Chinese Data Signal Bearish Trend
- Japan Minister Makes Rare Remark on Yen Intervention
- Steelers' Antonio Brown Spends Super Bowl Week with Twitter Fan Turned BFF
- Kimco Realty CEO on Solid Earnings
- Bankers in Asia Aren't as Reviled as in West: DBS CEO
- Dow vs. S&P 500: Which is a Better Investment?
- Mick Fleetwood on the MP3 ‘Dumbing Down’ of Music
- Avis on the Road to Strong Growth: Analyst
- Private Homebuilders: Dead Men Walking
- LinkedIn’s Growth Is Already Priced In: Analyst
- The Real Reason Behind Bank of America’s Rally
- 5 Hedge Funds’ Top Stocks Soar After 2011 Rout
- This Valentine’s Day Love Is Served on a Silver Platter
- CEO to CEO: Our Roles Are Changing
- With Investors So Bullish, Stock Pullback Must Be Ahead
- Is Bill Gross, PIMCO's Bond King, Losing His Touch?
- Greece Austerity Deal Runs Into Trouble Once Again
- Why Saving Greece Could Destroy the World
- Apple’s Record Run: $500 Is a Magic Number
- Private Homebuilders: Dead Men Walking
- Housing Still Hurting Consumers, Economy: Bernanke
- Get Ready for $5 Gas This Year: Ex-Shell CEO
- The World's Best Beers
RSS FEED
Could Microsoft Merely Be The First Buyback Domino?
Silicon Valley Bureau Chief
![]() |
Robert Scoble |
And all of this may serve as a clarion call to other cash rich tech companies to start sharing their wealth.
For Microsoft[MSFT
Loading...
()
], such a move is an intriguing one: the last time this company embarked on such a major stock purchase, it served to buoy its shares but only for a short term. But it sent a message that while Microsoft might not be the most technologically innovative company, creativity was still alive and well in its finance office. And Wall Street likes what it's hearing, pushing shares up 6 percent on the news. Still a ways to go to get these shares back to where they were, but it's a key step in the right direction.
So who's next? We now have HP [HPQ
Loading...
()
]and an $8 billion buyback program. All eyes will turn to next to Apple[AAPL
Loading...
()
], naturally. About $21 billion in cash, an enormous position for a company Apple's size. But the company's shares have dipped well off their highs and if they were a good deal at $200, they've got to be a phenomenal deal at $140. Would Apple take the step toward a dividend or a share buyback? Steve Jobs has been reluctant before, and is likely reluctant today.
I'm not sure the company needs it, but if it were to happen, it would dramatically pop these shares. The company wouldn't be doing so from a position of weakness. It would be doing so from a position of "market weakness," meaning Apple would be seizing on the macro forces that drove shares lower, and taking advantage of a good deal on its stock. In other words, if Apple were pondering such a move, now would be an ideal time to pull the trigger.
Likewise for other cash rich companies: Google[GOOG
Loading...
()
], IBM[IBM
Loading...
()
], Cisco[CSCO
Loading...
()
], even Research in Motion [RIMM
Loading...
()
]with better than $2 billion in cash.
![]() |
Now is the time: it would not be an admission of weakness by these companies, which is typically the worry when such announcements are made. "Our stock is so low, we need to take drastic action," is the message these announcements sometimes send.
Instead, the market madness of late is responsible for these dramatic plunges in many of these companies' shares. The message instead could be, "We see such a good deal right now. Shouldn't you?"
So who will be next? It's anyone's guess. But someone will be next.
Questions? Comments?












