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Current DateTime: 03:17:52 09 Feb 2012
LinksList Documentid: 23279670
Expiration DateTime: 2/9/2012 3:18:30 PM

SPORTS BIZ SLIDESHOWS

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Current DateTime: 03:18:05 09 Feb 2012
LinksList Documentid: 37998722

DARREN ROVELL'S SPORTS INDEX

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ABOUT SPORTS BIZ

Darren Rovell brings you his unique take on the business of sports: a multi-billion dollar global industry and obsession full of personalities and products. On Sports Biz, Darren will give you his up-to-date take on everything from salaries to endorsement deals to marketing and promotions, trades and tirades – in short, everything that makes sports so exciting.

Sports Biz

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Nov.10
3:50 PM ET
Monday, 10 Nov 2008

President-elect Obama Now Sports Wear Endorser?

Asics Gel-Nimbus 9

President-elect Barack Obama is suddenly the most powerful man in America. And that means that people are listening to what he does or says—or endorses, for that matter.

Today's New York Post has a picture of Obama leaving a Chicago gym wearing Asics shoes.

The web site Coolspotters.com, which tracks what celebrities are wearing, says Obama already has been "spotted" wearing brands like Nike[NKE  Loading...      ()   ], Levi's and Tag Heuer.

More from CNBC.com

Update: The folks at Asics tell us the President-Elect is wearing the Gel-Nimbus 9.

The future leader of the free world apparently knows his stuff when it comes to picking his kicks. The Gel Nimbus-9 is was the top vote-winner in a 2007 Runner's World online poll and was named the "Shoe of the Year" by the magazine's editors. He's not afraid to spend for the best either. The shoe, which is the top of the line in the Asics "Cushioning" category, retails for $120.

Questions?  Comments? 

© 2012 CNBC, Inc. All Rights Reserved



Current DateTime: 11:43:35 09 Feb 2012
LinksList Documentid: 29778428

Current DateTime: 11:56:47 09 Feb 2012
LinksList Documentid: 29779196

Current DateTime: 10:44:46 09 Feb 2012
LinksList Documentid: 29779197

Current DateTime: 01:22:58 09 Feb 2012
LinksList Documentid: 29779199
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