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Starbucks Profit Falls, Misses Expectations

By: AP | 10 Nov 2008 | 05:24 PM ET
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Fewer U.S. customers and venti-sized costs for closing poorly performing stores led to lower sales and profit in the fourth quarter at Starbucks, the company said Monday.

Seattle-based Starbucks said profit fell 97 percent to $5.4 million, or a penny a share, from $158.5 million, or 21 cents per share, a year earlier. The coffee retailer earned 10 cents per share when the costs from closing about 600 stores in the U.S. and 61 locations in Australia are excluded.

Analysts expected profit of 13 cents per share, according to a poll by Thomson Reuters.

Shares of Starbucks [SBUX  Loading...      ()   ] declined more than 3 percent in extended trading after finishing the regular session at $10.20.

Starbucks began shutting the U.S. and Australian stores this summer as part of a campaign to reverse slowing sales and falling profits at the company. That turnaround began at the start of the year when former Chief Executive Howard Schultz took back the reins of the company to again fill the CEO and chairman posts.

Besides closing the stores, Starbucks has cut more than 1,000 positions—many of which were unfilled—and introduced a slew of new products, including Vivanno smoothie drinks and breakfast pastries.

Starbucks

The company also replaced aging espresso makers and launched new single-cup Clover brewing machines in some markets.

But all the changes did little to boost sales in the fourth quarter, particularly in the U.S, where the turmoil in the economy during the summer months took a gulp out of consumer spending.

Revenue rose 3 percent to $2.52 billion from $2.44 billion. Analysts expected sales of $2.58 billion. Same-store sales, or sales at locations open at least a year, dropped 8 percent in the U.S. as fewer customers came into the stores.

Those that did also spent less, the company said. Same-store sales were flat overseas.

Despite the sales slowdown, Schultz said the company was doing what it needed to get back on track.

"We appear to be more resilient than many other premium brands," Schultz said in a statement. "And while we cannot call isolated signs of improving sales a trend, we are encouraged by our ability to drive increased traffic at a relatively low cost, as we did on Election Day" when the company offered customers a free "tall" drip coffee.

For the 2008 fiscal year, Starbucks earned $315.5 million, or 43 cents per share, down from $672.6 million, or 87 cents per share, in 2007. Revenue rose to $10.38 billion from $9.41 billion.

Starbucks said it expects 2009 profit excluding one-time costs between 71 cents and 90 cents per share depending on how steeply same-store sales decline during the year. Analysts predict profit of 87 cents per share for the year.

The company also said it will open about 700 net new stores overseas during the fiscal 2009 year. In the U.S., the company said it will close about 225 stores and open 205 new ones.

- CNBC.com staff contributed to this report.

© 2011 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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