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Sweetening The Pot: Where Are You, Chris Vennum?

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Published: Tuesday, 2 Dec 2008 | 4:56 PM ET
By:

CNBC Sports Business Reporter

Yesterday, we revealed that it was a 14-year-old track star named Chris Vennum that was the first athlete to appear on Sports Illustrated in Nikes. We put out an APB in an effort to find Vennum.

We're not the only ones interested in this story, so too is Nike . Always interested in their history, the company is offering a $100 gift card to the first person who puts Vennum in direct contact with them.

Since we started this all, we're going to run it through the blog. Our e-mail once again is sportsbiz@cnbc.com. We hope we can solve this mystery.

CREDIT SPORTS ILLUSTRATED

Questions? Comments? SportsBiz@cnbc.com

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Yesterday, we revealed that it was a 14-year-old track star named Chris Vennum that was the first athlete to appear on Sports Illustrated in Nikes. We put out an APB in an effort to find Vennum.
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