Business Of The Super Bowl

The economic slump came too late to sack this year's game, but if things continue, 2010's event may not be so super.

A number of companies are using the big game to introduce the latest and the greatest in the emerging technology.

The big game can mean big numbers for companies in certain businesses, from TVs to cell phones to food and drinks. Here's who's playing the game.

With the big game just around the corner, we decided to add to last week's post on the companies that are primed for big business on the back of Super Sunday.