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PHARMA'S MARKET VIDEO
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Pharma's Market
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Source: realdanger.co.uk |
They say they're unsafe and, of course, they also eat into sales of the real McCoy.
But on a new United Kingdom website the world's biggest drug company, Pfizer [PFE
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The campaign is called, "Get real. Get a prescription." In the bottom left corner of the homepage is the blue oval Pfizer logo and it says, "This website is brought to you by Pfizer."
Disclaimer: Before you click on the play button on the homepage know that the video might make you a little squeamish or turn your stomach. The guy coughs up a rat. I'm not kidding.
This page on the website to report a counterfeit medicine has a disgusting freeze frame from the spot. Again, consider yourself forewarned. I'm not sure how a graphic campaign like this would play in the States.
HealthSouth's Many Ticker Symbols
And a couple of people emailed me about yesterday's post regarding my HealthSouth/Richard Scrushy coverage to point out that the company's previous ticker symbol on the NYSE was HRC before becoming HLSH on the Nasdaq and now HLS [HLS
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