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Bullish On Books
One of the best publicists out there – Larry Hughes of Collins [NWS
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] sent me a pitch tonight about one of his books with a great title.
The book is called “THE WALL STREET JOURNAL GUIDE TO THE END OF WALL STREET AS WE KNOW IT: What You Need to Know About the Greatest Financial Crisis of Our Time--And How to Survive It.”
Dave Kansas is the author and narrates of a three-part Wall Street Journal Digital Network documentary, "The End of Wall Street: An Oral History," created with Wall Street Journal Books. (*You gotta love that corporate synergy*)
UPDATE: Want to browse inside -here's a look at the first three chapters:
FREAKS IN HOLLYWOOD
This book deal caught my eye: The Slate’s columnist Edward Jay Epstein is putting together a Freakonomics-like look at the movie industry in a book to be called, “THE HOLLYWOOD ECONOMIST” set for publication in 2010.
BRITANNICA WANTS TO BE A "DIFFERENT TYPE OF ANIMAL"
I dunno if “better late than never” really is” better” – but that’s not stopping the folks at The Encyclopedia Britannica.
The Telegraph reports Britannica is planning NOW to battle Wikipedia. The folks at the 240-year old Britannica are going to let the public write articles for its online edition – in response to how the paper puts it, “the phenomenal success of the website.” I love how the Brits put things so, well - understated.
Jorge Cauz, president of Britannica, is quoted as saying the encyclopedia is not trying to mirror Wikipedia and will be a "different type of animal".
AND FINALLY, "W's" GOT YOU VOTING, AGAIN
The votes are in from yesterday’s Bullish On Books (BOB) poll regarding who you think will make more money now that they’ve all signed up to do the speaking tours – Former President G W Bush, Laura Bush or Former Secretary of State, Condoleezza Rice.
Drum Roll please: BOB readers says of the three, “W” will bring in the most money on the talking tours.
Ka’ching!
Questions, comments?









