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Feb.06
10:46 AM ET
Friday, 6 Feb 2009
Debbie Phelps' Endorsements Doing Fine
Posted By:Darren Rovell
Topics:Consumers | Retail Sales | Endorsements | Television | Media | Print Media | Marketing | Advertising | Sports
Sectors:Retail | Food and Beverage | Media | Personal and Household Goods
Companies:Chico's FAS, Inc.
Olympic swimmer Michael Phelps won't be doing another deal with Kellogg's after the company said yesterday they weren't going to renew their deal with him.
But, don't worry, it appears like Phelps' mother Debbie is unscathed at this time.
Debbie's "Summer Games" collection has been in Chico's [CHS
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] catalogues and online and it doesn't seem like that's going to change anytime soon.
"Our agreement was with Debbie, not with Michael," Chico's spokesman Robert Atkinson told us. "She has her own iconic image." 
Source: chicos.com
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