Sports Biz
- Curt Schilling’s Videogame Company Goes Bust
- Collectors Wary Of Investing In Josh Hamilton
- Sergio Tacchini, Djokovic Shockingly Part Ways
- Congress Wants End to Sports Sponsorships by Military
- RGIII Signs Endorsement Deal With Sports Protection Company Evoshield
- Logic of Realignment Won’t Be Clear For a Decade
- Has Chesapeake’s Buying Of Thunder Tickets Inflated The Market?
- GNC, Vitamin Shoppe Keep DMAA Products in Stores
- Derby Winner "I’ll Have Another" Proves the Pitfalls of Handicapping
SPORTS BIZ SLIDESHOWS
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SPORTS BIZ VIDEO
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DARREN ROVELL'S SPORTS INDEX




ABOUT SPORTS BIZ
Darren Rovell brings you his unique take on the business of sports: a multi-billion dollar global industry and obsession full of personalities and products. On Sports Biz, Darren will give you his up-to-date take on everything from salaries to endorsement deals to marketing and promotions, trades and tirades – in short, everything that makes sports so exciting.
Darren Walks Into A Bar...
By: Darren Rovell
Sports Business Reporter
Sports Business Reporter
Today, I spent 35 minutes or so with the new Sports Illustrated cover model Bar Refaeli.
In that short period of time, I found out that Bar does eat curly fries (I bought them for her in our cafeteria) and loves the Snuggie (she was surprised to find out how cheap it was).
My personal photographer Oliver Quillia was on hand to take pictures of us.
In the interest of fun, I decided we should have a caption contest with the photo below. Send in your best caption to , along with your name and where you are from and you'll be the darling of the sports business community!
On the next couple pages, we've also included a couple more bonus photos for you to enjoy.
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Photo: Oliver Quillia Send in your best caption for this photo to SportsBiz@cnbc.com , along with your name and where you are from. |






