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Current DateTime: 10:03:23 19 Mar 2009
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Sprint Shares Skyrocket 20% on Palm Pre Deal
By: Reuters | 19 Feb 2009 | 04:37 PM ET
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Sprint Nextel has exclusive U.S. rights to sell Palm's hotly anticipated Pre phone through the end of 2009, a person familiar with the matter said on Thursday.

Sprint [S  Loading...      ()   ], which also reported a narrower-than-expected quarterly loss on Thursday, saw its shares rise leap almost 20 percent to $3.25 Thursday.

The person, who asked not to be named, said the exclusivity period for the phone lasts at least through the end of 2009. The person did not comment beyond this year.

Neither Sprint nor Palm have not announced how long the exclusivity period would last for the touchscreen phone, due to go on sale in the first half of the year.

The device, viewed as a potentially strong competitor to Apple's [AAPL  Loading...      ()   ] iPhone, is expected to help Sprint in its efforts stem customer losses.

Palm Pre
palm.com
Palm's Pre

Many analysts see the Pre as Palm's best chance to improve its weak market position as it has been losing customers to iPhone and BlackBerry from Research In Motion [RIMM  Loading...      ()   ].

When the Pre was announced in January, some analysts were disappointed that Sprint would be the exclusive provider because the No. 3 U.S. mobile operator has been losing customers to rivals for the last few years.

Palm shares [PALM  Loading...      ()   ] were down over 2 percent after the news.

- CNBC.com staff contributed to this report.

Copyright 2009 Reuters. Click for restrictions.
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