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CNBC.com New York Yankees |
New York Yankees
Official Carbonated Drink: Pepsi [PEP
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Official Water: Poland Spring
Official Tire: Maxxis*
Official Consumer Electronics Company: Sony*
Official Luxury Vehicle: Audi
Official Hybrid: Toyota
Official Truck/SUV: Ford [F
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Official Beer: Anheuser-Busch
Official Bank & Official Affinity Credit Card: Bank of America [BAC
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Official Potato Chips: Utz
Official Hot Dog: Nathan's*
Official Automobile Classified Company: Autotrader.com
Official Supermarket Retailer: Stop & Shop
Official Paint: Benjamin Moore
Official Hospital: New York Presbyterian
Official Health Insurance: Empire Blue Cross/Blue Shield
Official Rail Fare: Amtrak
Official Ice Cream: Turkey Hill*
Official Office Supply and Furniture Retailer: W.B. Mason
Official Coffee: Dunkin' Donuts
Official Airline: Delta [DAL
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Official Timepiece: Armitron*
Official Digital Camera, Copier, Printer: Canon
Official Rental Car: Avis [CAR
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Official Deli Meat: Boar's Head*
Official Life Insurance: Met Life [MET
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Official Gasoline & Convenience Store Retailer: Hess [HES
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Official Telecommunications Company: AT&T [T
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Official Sporting Goods Retailer: Modell's*
Official Payment Processor: Mastercard [MA
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Official National Jewelry Retailer: Zales
Official Tax Preparation Company: H&R Block [HRB
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Official Cap: New Era
Official Secondary Ticketing: StubHub [EBAY
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New York Mets
Official Financial Services Provider: Citi [C
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Official Beer: Anheuser-Busch
Official Burger: Brooklyn Burger
Official Soft Serve Ice Cream: Carvel
Official Pizza: Cascarino’s
Official Eyecare Provider: Davis Vision
Official Airline: Delta [DAL
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Official Coffee: Dunkin’ Donuts
Official Auto Insurance: Geico
Official Soft Drink: Pepsi [PEP
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Official Hospital: Hospital For Special Surgery
Official Pudding: Kozy Shack
Official Fried Dough: Landmark Concessions
Official Non-Kosher Hot Dog & French Fry: Nathan’s
Official X-Ray Equipment Provider: NY Imaging
Official Party Provider: Send In The Clowns
Official Sandwich: Subway
Official Telecommunication Services Sponsor: Verizon
A couple things to note here. Although there are no official designations given, two casinos — Mohegan Sun (Yankees) and Harrah's (Mets) — have invested big with the New York baseball teams. The most interesting sponsorship placement continues to be the signs for the Yomiuri Shimbun, the Japanese newspaper, and Komatsu, the Japanese construction equipment company. Both have continued to keep their signs in right field, thanks to the fact that Japanese slugger Hideki Matsui hits most of his home runs to that location.
Questions? Comments?











