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First Look: Gillette's New Spot With Jeter, Woods & Federer
By: Darren Rovell
Sports Business Reporter
Sports Business Reporter
We just got word that Gillette [PG
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]is unveiling a new spot at the opening of Yankee Stadium today.
It features Derek Jeter, Tiger Woods, Roger Federer, some crazy 70s outfits and the Bee Gees.
The ad, which give guys a chance to win a free razor, will run on YouTube, Gillette.com and other channels as well as at 17 Yankees home games throughout the next month.
We think this spot features great creative work and is going to get a lot of viral buzz.
Questions? Comments?
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