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Sports Biz with Darren Rovell

Coming Soon: Collegiate Snuggies!

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Published: Wednesday, 22 Apr 2009 | 2:48 PM ET
By:

CNBC Sports Business Reporter

Questions? Comments? SportsBiz@cnbc.com

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In the commercial for the Snuggie, the “Blanket With Sleeves,” a bunch of fans are cheering on a team in their Snuggies. And while the Snuggie has now evolved into a “Snugglette,” a version for kids, there hasn’t been a Snuggie offered with any team logo on it.

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