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Dodgers: Mannywood Section Done

Thursday, 7 May 2009 | 10:26 PM ET

In a matter of weeks, They sold nearly 5,000 seats in a section in left field that has been traditionally hard to sell by naming it after their most popular player, but the Los Angeles Dodgers did the obvious on Thursday evening and declared Mannywood dead.

Manny Ramirez
AP
Manny Ramirez

This after the section's namesake Manny Ramirez was found to have used a performance-enhancing drug and was suspended 50 games by Major League Baseball.

Since the Mannywood section came into being, a Dodgers official told CNBC that about 2,500 people had bought the two-seat packages, which cost $99 (Ramirez' jersey number) and came with two Mannywood T-shirts.

Those who purchased future Mannywood seats and no longer want to attend the game can get refunds or a credit. They also will be able to exchange their Mannywood T-shirt vouchers for two shirts in the Dodgers team store valued at $28 each or less.

Luckily for the Dodgers, the Mannywood section didn't have any permanent signage. The only signage was above the section on the LED ribbon in the stadium.

The team will now change the section to the 90090 section, named after the zip code where the stadium is located and offer new T-shirts branded with the zip code.

In an unprecedented move, a Dodgers official told CNBC that the team is also allowing people to exchange Ramirez items that they bought at the stadium, provided they have a receipt.

Since Ramirez joined the team last year, the Dodgers sold more than 800 Ramirez jerseys and more than 5,000 T-shirts.

The Dodgers are also allowing fans to get full refunds or a credit for tickets bought for the July 22nd game -- Manny Bobblehead Night. Ramirez should be back in the lineup by then.

The Dodgers are not honoring requests for a refund or credit to any fan who purchased season tickets and try to attribute their purchase of the seats to Manny Ramirez.

Questions? Comments? SportsBiz@cnbc.com

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