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Taste Test: Changing Cramer's Mind About Hardee's
Cramer is a big fan of Carl’s Jr. right now – its stock, not its food. He said as much last week. In fact, he was downright candid about his distaste, so to speak, for the restaurant’s menu. He claimed he wouldn’t enter a Carl’s unless 24’s Tony Almeida had planted a canister full of pathogen there, millions of lives were on the line and Cramer was the only person who could diffuse it. But he was joking, of course.
Either way, Andy Puzder, the CEO of CKE Restaurants [CKR
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], which owns Carl’s Jr. as well as Hardee’s, Green Burrito and Red Burrito, caught wind of Cramer’s comments and vowed to prove him wrong. Puzder arrived on Tuesday at CNBC World Headquarters in Englewood Cliffs, N.J., with a company-branded lunch truck and fed his infamous Hardee's Thickburger to the Mad Money host.
The two men talked business as well, touching on strategies to grow CKE's stock again, competing with McDonald’s [MCD
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], Wendy’s [WEN
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] and Burger King [BKC
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], how California had hurt but now might help Puzder’s business, as well as those sexy Paris Hilton and Padma Lakshmi ads.
Watch the video for Cramer’s full interview with Andy Puzder.
Call Cramer: 1-800-743-CBNC
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