Skip navigation
Statement Regarding Reports Out of Asia Regarding Red Bull Energy Drink
By: PR Newswire | 02 Jun 2009 | 09:01 PM ET
Text Size

SANTA MONICA, Calif., June 2, 2009 /PRNewswire via COMTEX/ -- It would have been absolutely impossible for Asian (or any other) authorities to have found traces of cocaine in Red Bull Energy Drink. We believe that Asian authorities mistakenly applied concerns about Red Bull Simply Cola to Red Bull Energy Drink, a completely different product with an entirely different formula. Nevertheless, we had Red Bull Energy Drink product samples from Asia analyzed by an independent and accredited institute and confirmed that Red Bull Energy Drink does not contain any cocaine.

A German authority had raised concerns regarding the use of de-cocainized coca leaf extract in Red Bull Simply Cola. However, the German Federal Institute for Risk Assessment (BfR) later publicly confirmed that there is no risk to human health or any other undesired pharmacological effects associated with Red Bull Simply Cola.

De-cocainized coca leaf extracts are used as flavoring in food products around the world and are considered to be safe. Indeed, in 21 C.FR. 182.20, the Food and Drug Administration regulations provide that it is acceptable and safe to use de-cocainized coca in food products in the United States.

SOURCE Red Bull URL: http://www.redbull.com www.prnewswire.com Copyright (C) 2009 PR Newswire. All rights reserved -0- KEYWORD: California INDUSTRY KEYWORD: FOD

BEV SUBJECT CODE: PSF

ASI

Tools:
Print EmailAdd This share icon


Current DateTime: 01:03:30 02 Jul 2009
LinksList Documentid: 29778428

Current DateTime: 01:05:31 02 Jul 2009
LinksList Documentid: 29779196

Current DateTime: 01:05:31 02 Jul 2009
LinksList Documentid: 29779199

Current DateTime: 01:01:15 02 Jul 2009
LinksList Documentid: 29779198
CNBCCNBC
About CNBC  |  Site Map  |  Privacy Policy  |  Terms of Service  |  Video Reprints  |  Advertise  |  Help  |  Contact
Partners: AOL Money  |  BloggingStocks.com
CNBC is a Division of NBC Universal
  Data is a real-time snapshot *Data is delayed at least 15 minutes
Global Business and Financial News, Stock Quotes, and Market Data and Analysis

© 2009 CNBC, Inc.  All Rights Reserved.
Thomson ReutersThomson Reuters