- Strong Banks, Weak Credit: Treasury Rethinks TARP
- How Many US Consumers Will Shop this Weekend?
- Tuesday's Heavy Dose of Data to Dictate 'Risk' Behavior
- World's Largest Share Issue Priced at Deep Discount
- Obama says Boosting US Jobs is Top Priority
- Playboy to Outsource Most Magazine Operations: Report
- Why the Dollar Will Likely Stay Weak for Some Time
- EU Drops Proceedings Against Qualcomm
- Appeals Court Denies Microsoft's Alcatel Petition
- Can Murdoch Help Bing Challenge Google and Shift the Content Equation?
- HP's Mark Hurd
- HP Comes in As Expected; Is It Time to Buy?
- 9 Stocks That Play Rising Water Costs: Strategists
- Weis' Deal Likely Won't Change Big Money Contracts
- Gold Prices Can Double in 3 Years: Portfolio Manager
- Nov. 23: Unusual Volume Leaders
- Help Wanted—Please Run $4 Billion University
- Apple Comes to AT&T's Rescue
MOST SHARED
- The 'Real' Jobless Rate: 17.5% Of Workers Are Unemployed
- Why Amazon Rules Retail
- Wave of Debt Payments Facing US Government
- The Social Media Gaming Threat
- China Eastern to Complete Shanghai Air Buy by End '09
- Gold Will Collapse Like Oil Did in 2008: Charts
- Paul: Audit the Fed
- Prepare For Large Decline In Stocks, Next Year?
- JAL Slides to Record Low on Bankruptcy Jitters
- Nielsen Ratings Coming to Video Games
Text Size 
Sir Alan Sugar, the star of the UK version of the hit TV show “The Apprentice,” has been hired as enterprise czar by Prime Minister Gordon Brown, the BBC reported Friday.
Brown is scrambling to reshuffle his cabinet in an attempt to shore up public confidence in the wake of numerous high-profile resignations from the party.
Sir Alan, who plays Donald Trump’s role in the UK’s version of the program, will be nominated for a seat in the House of Lords in order for him to take the government position, the BBC said.
The multimillionaire businessman is a long-standing supporter of Brown and a member of the Business Council for Britain, the BBC noted. Sir Alan made his fortune through television set-top box maker Amstrad.
Even though Sir Alan is famed for his catchphrase "You're Fired," he told the BBC that Brown should remain as the UK Prime Minister despite calls for him to step down.
"We need to get the economy moving again and, as far as I'm concerned, you couldn't have a better person to do that because of his background as a chancellor,” Sir Alan told the BBC.
In recent weeks, the incumbent Labour Party has seen a flurry of resignations and public confidence in the government has been rocked. .
The Labour Party is expected to perform badly in the upcoming election, which comes on the heels of a scandal over national parliamentary expenses and concerns over the economic downturn.
Print
Email
- A diet high in fat and sugar might actually be good for your portfolio.
- Warren Buffett and Bill Gates discuss the economy and other subjects with CNBC's Becky Quick.
- From the AIG&T to the Merrill Lychee, Jane Wells lists this year's fashionable holiday cocktails.
- The show attracts a big TV audience every year, but this year it may take on even more importance.
- …you'll want to be prepared. Tips for getting the most out of the post-Thanksgiving shopping frenzy.
- Congressman Ron Paul explains to Squawk Box why he’s pushing legislation to audit the Federal Reserve.
Data is a real-time snapshot *Data is delayed at least 15 minutes