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Parents interested in teaching their kids about money should bypass the savings account, Cramer said Friday, and open a brokerage account. Investing is the best way to accumulate wealth, so they should know it’s done.
In honor of his “Mad Money: It’s a Family Affair” special, Cramer pulled together a portfolio of five stocks that worked both as long-term investments and as a way to get kids interested in the markets: McDonald’s, The Walt Disney Co., Hasbro, VF Corp. and Apple.
What kid doesn’t love McDonald’s [MCD
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]? They will also learn to love the company’s management, international growth and 3.4% dividend yield. And the yield, which pays out much more than any savings account right now, will teach young investors about the value of compounding reinvested dividends.
Disney [DIS
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], with its theme parks and Pixar films, is every kid’s favorite as well. Robert Iger has proved himself a great CEO, and the longevity of Disney’s brand make this a stock that could be owned for years.
Cramer learned a lot about what he knows of money from Monopoly, which is made by Hasbro [HAS
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]. This company also works for a children’s portfolio, as it is a consistent grower and the stock is cheap.
While kids may know the Gap, and frequently wear the apparel maker’s clothes, Cramer thinks VF Corp. [VFC
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] is a better stock to own. Owner of North Face and other popular brands, VF is a better business.
Lastly, Cramer urged viewers to buy their kids some Apple [AAPL
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]. After all, it’s only a matter of time before you’re buying them their first iPod – or iPhone. And this company is at the center of a secular growth trend – smartphones and mobile Internet – that should generate returns for at least the next few years.
Cramer's charitable trust owns VF Corp.
Call Cramer: 1-800-743-CNBC
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