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Current DateTime: 03:21:49 11 Feb 2012
LinksList Documentid: 23279670
Expiration DateTime: 2/11/2012 3:24:30 AM

SPORTS BIZ SLIDESHOWS

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Current DateTime: 03:21:49 11 Feb 2012
LinksList Documentid: 37998722

DARREN ROVELL'S SPORTS INDEX

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ABOUT SPORTS BIZ

Darren Rovell brings you his unique take on the business of sports: a multi-billion dollar global industry and obsession full of personalities and products. On Sports Biz, Darren will give you his up-to-date take on everything from salaries to endorsement deals to marketing and promotions, trades and tirades – in short, everything that makes sports so exciting.

Is "The Big Pierogi" Next For Shaq?

Published: Thursday, 25 Jun 2009 | 4:46 PM ET
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By: Darren Rovell
Sports Business Reporter

Minus a jersey change on his Twitter page, Shaquille O'Neal has been relatively quiet on the nickname front since being traded to Cleveland.

So we've done the work for him.

I'm partial to Shaqen Loans. But my readers have voted for Shaqron.

We received more than 100 write-in votes, the most common being Witness Protection.

We felt good about Shaqer Heights, but only 16 percent of voters liked that name. Other local favorites were more popular as write-ins, including The Big Pierogi and The Big Cuyahoga.

Shaq, it's all in your hands now. I promise. I won't take 15 percent this time.

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