Skip navigation

Pharma's Market

SPECIAL REPORT


Current DateTime: 03:25:59 22 Nov 2009
LinksList Documentid: 32984624

PHARMA'S MARKET VIDEO

» More

Current DateTime: 03:26:00 22 Nov 2009
LinksList Documentid: 31171988
Expiration DateTime: 11/22/2009 3:27:08 AM

RSS FEED

» Help

Current DateTime: 03:26:00 22 Nov 2009
LinksList Documentid: 31171995
powered by digg
Lilly's Side-Effect Slip-Up
Published: Thursday, 23 Jul 2009 | 3:33 PM ET
Text Size
By: Mike Huckman
Reporter

I'm betting somebody's blood pressure at Eli Lilly [LLY  Loading...      ()   ] headquarters in Indianapolis today went through the roof.

At 10:45 a.m. ET the company put out a press release announcing that the Food and Drug Administration had approved LLY's drug Forteo for a new use. (I can't provide a link to the release and I'll explain why later.) It wasn't earth-shattering or stock-moving news and we left it alone. In fact, I quickly permanently deleted the one the company sent to me.

That is, until two hours and ten minutes later, when this press release popped into my inbox. Now, they got my attention.

If you'll click on the link you'll see that the company had to send out a boldface correction to the earlier Forteo release. What was their mistake? In the "Important Safety Information" section of the release (y'know, the part that no one reads) it said, "Forteo can cause serious side effects including an increase in blood pressure when you change positions." Alright. Well, according to the reissued press release, apparently Forteo can cause a decrease in blood pressure.

Oops!

Lilly has taken down the original release containing the error from its website. Someone's blood pressure has probably also come down.

Questions?  Comments?  and follow me on Twitter at mhuckman

© 2009 CNBC, Inc. All Rights Reserved
Add This share icon
Text Size
  • digg share
ADD COMMENTS
Remaining characters


Current DateTime: 02:42:15 22 Nov 2009
LinksList Documentid: 29778428

Current DateTime: 02:42:15 22 Nov 2009
LinksList Documentid: 29779196

Current DateTime: 02:35:20 22 Nov 2009
LinksList Documentid: 29779199

Current DateTime: 02:35:20 22 Nov 2009
LinksList Documentid: 29779198
  Data is a real-time snapshot  *Data is delayed at least 15 minutes
Global Business and Financial News, Stock Quotes, and Market Data and Analysis

© 2009 CNBC, Inc.  All Rights Reserved.
A Division of NBC Universal
Thomson ReutersThomson Reuters