Sports Biz
- Nike CEO Mark Parker Talks Olympic Product Line
- Big Heads Become Cottage Industry
- The Jeremy Lin of Agents? His Own Agent
- Lin-Sanity! All Things Jeremy Lin are In Demand
- Modell's Takes Biggest Bet On Jeremy Lin
- Kate Upton, The SI Swimsuit Issue, and an Indecent Proposal
- Sports Illustrated Had To Put Kate Upton On The Cover
- Lin Takes Agent Along for The Ride
- Victor Cruz ‘Understands’ Gisele's Super Bowl Frustrations
- Steelers' Antonio Brown Spends Super Bowl Week with Twitter Fan Turned BFF
SPORTS BIZ SLIDESHOWS
SPORTS BIZ VIDEO
- FedEx, PGA Tour Extend Partnership

- Invest in Jeremy Lin-Corporated?

- Marketing Jeremy Lin

- NCAA March Madness Pay Mode

- Knicks Win 7th Straight Game

- Maria's Basketball Lesson With Kareem Abdul-Jabbar

- Bill Murray's Golf Strategy

- Martin Sorrell: Ad Spending Up This Year

- Victor Cruz Wins Vizio Top Value Performer Award

- Giants Ticker Tape Parade

- FedEx, PGA Tour Extend Partnership
DARREN ROVELL'S SPORTS INDEX




ABOUT SPORTS BIZ
ESPN 'Nude' Issue Rumors Surface With Danica
Sports Business Reporter
![]() |
Danica Patrick |
"Danica To Bare It All For ESPN Mag's 'Nude' Issue"
The headline and the story got our attention because it was the first name that had surfaced after the announcement of The Body Issue was made in June. We put forth our top 10 men and women at the time who we thought might decide to take it all off, even though ESPN The Magazine [DIS
Loading...
()
] editors were clear that this was not a condition of appearing in the publication.
First, we called Team Danica. Lewis Kay of BNC public relations, which helps represent Patrick, came back with this note. "Danica is NOT confirmed to appear in the issue, nor has she even been approached," Kay wrote.
ESPN The Magazine's editor-in-chief Gary Belsky did not say as much on Patrick, but explained to us that, at some point, the magazine's officials would say who was in the issue before it hits the newsstands in October.
"We are not announcing which athletes are participating in The Body Issue at this time," Belsky, wrote in an e-mail. "When we do reveal the participant list, we will not reveal who disrobed and who did not. The photos will answer most such questions, of course; and we will otherwise let the individual athletes reveal, should they so choose, whether they removed all clothing for our shoots."
"Some are fully disrobing, some are not. That's why we're calling it The Body Issue, not The Nude Issue. In every case, the photos are appropriate and tasteful. The Body Issue is a celebration and exploration of the athletic form in all its glory and extremes, situated within the boundaries of taste and the frontiers of artistic excellence upon which ESPN The Magazine and ESPN have built their reputations."
Questions? Comments?







