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Sony Walkman Outsells Apple's iPod in Japan: Report
Published: Thursday, 3 Sep 2009 | 11:30 AM ET
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By: CNBC.com

For the first time in four years, Sony's 30-year-old Walkman outsold Apple's iPod in Japan last week, the Dow Jones Newswires reported Thursday.

BCN research company, of Tokyo, released a survey showing that Sony's [SNE  Loading...      ()   ] share for portable music players in Japan accounted for 43 percent last week, with Apple [AAPL  Loading...      ()   ] close behind at 42.1 percent, according to the report.

The company told Dow Jones that the increase in Walkman sales to a more diverse product line and lower prices. Apple's strong iPhone sales hurt the iPod's numbers because the phone, which also serves as a portable music player, wasn't included in the survey.

Overall, sales of portable music players are down in Japan.

© 2009 CNBC.com
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