Media Money
- Black Friday at Best Buy
- Facebook's Biggest-Ever Holiday Shopping Season
- Facebook's New Dual Class Structure - Slow Steps to an IPO
- Can Murdoch Help Bing Challenge Google and Shift the Content Equation?
- Twilight, Inc., A Worldwide Craze
- Oprah to Leave Syndication in 2011
- Sony's E-Reader Shortage and the Digital Book Battle
- Salesforce.com Brings Facebook and Twitter's Social Capabilities to Businesses
- Sumner Redstone's Companies Face Off Yet Again
- Can YouTube Revolutionize Citizen Journalism?
RSS FEED
- U.S. Stocks Fall on Dubai Worries
- Black Friday at Best Buy
- Strategists on Dubai: Avoid 'Rash Moves' Now
- Longer Lines, Fuller Carts This Black Friday
- Dubai Stock Market Fear Has 'Legs': Dennis Gartman
- Obama's Emission Reduction Pledge Paints Future for Autos
- Is Super Bowl Halftime Act Too Old?
- Surprising Options Trades in TiVo Shares
- EA Sports Hopes to Pump Up Sales Through Pop-Up Locations
- Abu Dhabi Will Aid Debt-Fraught Dubai 'Case by Case'
- Banks With The Biggest Exposure to The UAE
- Dubai's Debt Woes Signal New Era for Creditors
- Next Week: Cash In Now Or Wait For A Santa Rally?
- Dubai Stock Selloff May Bring Buying Opportunity
- Longer Lines, Fuller Carts This Black Friday
- Big US Banks May Be Forced to Raise Capital: Bove
- Bank of America Amends Pay for Senior Executives
- Tiger Woods Out of Hospital After Accident
Text Size 
Correspondent
 |
The social media site's new terms of service have everything to do with the goal of improving the service and starting a revenue stream. Most notably, the terms outline that the Services Twitter provides "may include advertisements, which may be targeted to the Content or information on the Services, queries made through the Services, or other information." Bottom line, if you post on Twitter, they can put related ads on your posts.
Get ready for a new market for targeted advertising. Major companies from JetBlue [JBLU
Loading...
()
] to Dell [DELL
Loading...
()
] are already using the site to monitor consumer opinion, they'll surely want to use it to reach Twitter's audience of pop culture savvy early adopters.
Technology Slideshows:
Twitter is also trying to make sure its service isn't misused, namely by Spammers, which would quickly render it annoying and turn off users. New "Twitter Rules" outline extensively what's not allowed, which is pretty broad. No impersonation, no privacy or trademark violation, no copyright infringement, no violence, threats, unlawful use, or misuse of Twitter's verified account badge. Spam restrictions go on and on, and of course there's to be no pornography.
These are a grown up set of fully-lawyered rules - a sign that the company is really growing up. Skeptics of Twitter's future should check out the paragraphs and paragraphs of legalese. Despite co-founders Biz Stone and Evan Williams insistence that they're just building a great service and will worry about the rest later, this makes it clear that they have a plan and they're just around the corner from a real revenue stream.
Questions? Comments?
Data is a real-time snapshot *Data is delayed at least 15 minutes