GO
Loading...

Executive Decision: Salesforce.com CEO Marc Benioff

Monday, 5 Oct 2009 | 7:34 PM ET
Clearing The Clouds
Insight on Salesforce.com and the deal it just signed with Cisco, with Mark Benioff, chairman & CEO of Salesforce.com and Mad Money host Jim Cramer.

Salesforce.com CEO Marc Benioff is “perhaps the most bankable CEO I ever have on the show,” Cramer told viewers on Monday. How does one define bankable, a term the Mad Money host uses to describe his favorite managers? By delivering a 22% jump in share price between visits to this show, for one thing.

Benioff last appeared on Mad Money on Aug. 20, immediately after his firm reported a strong fiscal second quarter, with the stock trading at $46.18. On Monday, Salesforce.com , which pioneered the delivery of enterprise software over the Web, closed at $56.42, getting an added bump thanks to a new deal with Cisco Systems.

But that only tells part of the story. No doubt the Cisco deal was a smart one, as it’s a push into what Benioff predicted could be a $1 billion customer-service market by 2013. But “cloud computing,” or the development, use and delivery of applications that run over the Internet, is Salesforce’s main business, and it’s the reason Cramer’s so excited about this stock.

  • 10 Tips for Building Wealth

So what exactly does Salesforce.com do? Cramer has struggled at times in trying to describe the company’s products to viewers. That’s why he invited CEO Benioff back to the show, for a hands-on demo. And to talk business, of course. Watch the video for Cramer’s full interview.

Cramer’s charitable trust owns Cisco Systems.

Call Cramer: 1-800-743-CNBC

Questions for Cramer? madmoney@cnbc.com

Questions, comments, suggestions for the Mad Money website? madcap@cnbc.com

  Price   Change %Change
CRM
---
CSCO
---

Contact Mad Money

  • Showtimes

    Monday - Friday 6p ET
  • Jim Cramer is host of CNBC's "Mad Money" and co-anchor of the 9 a.m. ET hour of CNBC's "Squawk on the Street."

Mad Money Features

  • Grab the latest CNBC gear from the NBCUniversal Store!

  • Get a behind-the-scenes look at how Cramer formulates his investment advice. "Inside the Madness" is a column, which features e-mails and more with Cramer and his researcher Nicole Urken.

  • You’ve always wanted to hit the “Hallelujah!” button. Here’s your chance.