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Current DateTime: 06:01:29 09 Feb 2012
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Expiration DateTime: 2/9/2012 6:03:30 PM

SPORTS BIZ SLIDESHOWS

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Current DateTime: 06:01:29 09 Feb 2012
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DARREN ROVELL'S SPORTS INDEX

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ABOUT SPORTS BIZ

Darren Rovell brings you his unique take on the business of sports: a multi-billion dollar global industry and obsession full of personalities and products. On Sports Biz, Darren will give you his up-to-date take on everything from salaries to endorsement deals to marketing and promotions, trades and tirades – in short, everything that makes sports so exciting.

Jordan's Retro Rookie Jersey Finally Hits

Published: Monday, 19 Oct 2009 | 9:51 AM ET
Text Size
By: Darren Rovell
CNBC Sports Business Reporter

Retro jerseys aren’t as hot as they were six years ago, but there’s at least one jersey that figures to bring us back to the old days.
Michael Jordan Box
Source: Mitchell & Ness
Michael Jordan Box

Next Monday, retro jersey specialist Mitchell & Ness will release a limited edition of Michael Jordan’s rookie Bulls jersey. The launch date, Oct. 26, is the 25th anniversary of Jordan’s first NBA game.

The $375 collection features an authentic reproduction of Jordan’s 1984 Bulls white home jersey.

It comes in a black wooden box. The jersey is limited to 1,264 pieces, representing one jersey for the games he played in his 15-year NBA career.

Each jersey is individually numbered and comes with a silver plated recap of the particular game that corresponds to that jersey’s number.

To honor Jordan, and perhaps to sell out the jerseys in a single day, the NBA Store in Manhattan will stay open an hour later, from 7:30-8:30 p.m., coinciding with the tip-off time of Jordan’s first game. NBA TV is also airing Jordan’s first game on the 26th.

Aside from the NBA store, the jersey is available at NBAStore.com, the Chicago Bulls team store and the Mitchell & Ness flagship store in Philadelphia. Mitchell & Ness was purchased in November 2007 by Adidas, which is the official apparel supplier of the NBA.

One of Jordan’s real rookie jerseys (an away red) sold for $66,000 in a Grey Flannel Auction in September.

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