Skip navigation

Tech Check

TECH CHECK VIDEO

» More

Current DateTime: 12:51:36 29 Nov 2009
LinksList Documentid: 31047929
Expiration DateTime: 11/29/2009 12:52:29 PM

RSS FEED

» Help

Current DateTime: 12:51:36 29 Nov 2009
LinksList Documentid: 31047922
powered by digg
Apple Earnings Are Simply Stunning
Published: Monday, 19 Oct 2009 | 5:07 PM ET
Text Size
By: Jim Goldman
CNBC Silicon Valley Bureau Chief

Apple needed a big report, and it posted it. Huge. The company reported $1.82 versus the $1.42 expected, on $9.87 billion in revenue.

Apple Earnings
CNBC.com
Apple Earnings

One word: Wow.

And guidance was equally impressive, even for a sandbagger like Apple. The EPS range of $1.70 to $1.78 might have been below the Street's $1.91, but it was nearly as low as what some analysts were whispering.

And that's because the revenue range was *gasp, in line with the Street's $11.4 billion, offering $11.3 billion to $11.6 billion.

For Apple [AAPL  Loading...      ()   ] to even offer ballpark guidance like that borders on monumental.

Meantime, individual units were stellar. The 3.05 million Macs sold and 7.4 million iPhones are the most for each category in any quarter, and Apple is actually entering its seasonally strongest quarter now. And the iPod number was certainly no slouch, with Apple selling 10.2 million of them, which was much better than the 9.9 million expected.

Apple's gross margin came in at 36.6 percent. The Street was just shy of 36 percent.

You don't want to gush too much about a company, but with shares up 8 percent on the news, to a new, all-time high in an economy like this one, it's kind of difficult not to marvel. All of sudden, those $250 targets seem reasonable. Kind of like the way those $700 targets seemed reasonable as far as Google [GOOG  Loading...      ()   ] is concerned.

There will always be naysayers. But the proof is in the balance sheet. These numbers are simply stunning. Period.

Questions?  Comments? 

© 2009 CNBC, Inc. All Rights Reserved
Add This share icon
Text Size
  • digg share
ADD COMMENTS
Remaining characters


Current DateTime: 01:04:03 29 Nov 2009
LinksList Documentid: 29778428

Current DateTime: 01:06:46 29 Nov 2009
LinksList Documentid: 29779196

Current DateTime: 01:06:46 29 Nov 2009
LinksList Documentid: 29779199

Current DateTime: 01:00:33 29 Nov 2009
LinksList Documentid: 29779198
  Data is a real-time snapshot  *Data is delayed at least 15 minutes
Global Business and Financial News, Stock Quotes, and Market Data and Analysis

© 2009 CNBC, Inc.  All Rights Reserved.
A Division of NBC Universal
Thomson ReutersThomson Reuters